The Need for Cooperation between Enterprises and Non-governmental Organizations

Karolina Kitzman

Abstrakt

The role of the third sector, which affects the development of civil society, is greater than before. At the same time is observed growth of the need for responsible use of management techniques in the crisis economic environment, which return to ethical values. Despite many differences between market and non-governmental actors, turbulent economic situation affects more intense relationships of the business sector and NGOs. The article presents conditions to support cross-sector cooperation in assessing the significance of the development of the relationship between the above mentioned entities. Author submits proposal of structuring by selection of important cooperation between business and NGOs theories and results from own study, conducted between 2013 and 2014 (grants from the WUT Faculty of Management). Aim of the paper is to find reasons for cooperation between business and NGOs as indispensable element in sustainable management.

Słowa kluczowe: socialy responsible corporation, NGO, sustainability, cross-sector relations, business-NGOs alliances.
References

Austin J.E. (2000), The Collaboration Challenge: How Nonprofits and Businesses Succeed Through Strategic Alliances, Jossay-Bass, New York, p. 20–108.

Austin J.E., Seitanidi M.M. (2012), Collaborative Value Creation: Review of Partnering Between Nonprofits and Businesses: Part I. Value Creation Spectrum and Collaboration Stages, “Nonprofit and Voluntary Sector Quarterly”, no. 41, p. 727–746.

Austin J.E., Seitanidi M.M. (2012), Collaborative Value Creation: Review of Partnering Between Nonprofits and Businesses: Part II. Value Creation Spectrum and Collaboration Stages, “Nonprofit and Voluntary Sector Quarterly”, no. 41, p. 930–952.

Bendell J. (ed.) (2000), Terms for Endearment. Business, NGOs and Sustainable Development, Greenleaf Publishing.

Bogacz-Wojtanowska E. (2013), Zdolności organizacyjne współdziałanie organizacji pozarządowych, Instytut Spraw Publicznych UJ, Kraków.

Cordes J.J., Stuerle C.E. (2009), Nonprofits and Business, The Urban Institute Press, Washington, p. 49–53.

European Comission (2011), Renewed EU Strategy 2011–14 for Corporate Social Responsibility, Brussels.

Harris M. (2012), Nonprofits and Business: Toward Subfield of Nonprofit Studies, “Nonprofit and Voluntary Sector Quarterly”, no. 41, p. 892–913.

Jackson T. (2011), Prosperity without Growth: Economics for Finite Planet, Earthscan, London.

Karwacka M., Kitzman K. (2014), The Socially Engaged Corporation – Attitudes and Knowledge Related to Collaboration with Non-governmental Organizations. The Impact of Business-NGO Relations on Gaining New Customers, “Foundations of Management”, no 6(3), p. 41–43.

Kersten W., Akdanova E., Zoeteman K. (2012), NGOs and Sustainability Attitudes, [in:] K. Zoeteman (ed.), Sustainable Development Drivers: The Role of Leadership in Government, Business and NGO Performance, Edward Elgar, Northamton, p. 229–248.

Kotler P., Lee N. (2005), Corporate Social Responsibility, Doing the Most Good for Your Company and Your Cause, Wiley, Hoboken.

Leś E. (1988), Organizacje społeczne: studium porównawcze, Program Phare Dialog Społeczny NGO’s, Warszawa.

Naisbitt J., Aburdene P. (1990), Megatrends 2000: The New Directions for the 1990’s, William Morrow, New York.

Nicholls A., Murdock A. (2012), Social Innovation: Blurring Boundaries to Reconfigure Markets, Palgrave Macmillan, New York.

Prahalad C.K. (2009), The Fortune at the Bottom of the Pyramid: Eradicating Poverty Through Profits, Pearson, New York.

Prahalad C.K. (2008), The New Age of Innovation: Driving Cocreated Value Through Global Networks, MacGraw-Hill.

Przewłocka J., Adamiak K., Herbst J. (2013), Podstawowe fakty organizacjach pozarządowych. Raport badania 2012, Stowarzyszenie Klon/Jawor, Warszawa.

Seernels S. (2012), Czas na integrujący biznes, “Harvard Business Review Polska”, no. 111.

Schiller R.S., Almog-Bar M. (2013), Revisiting Collaborations Between Nonprofits and Businesses: An NPO-Centric View and Typology, “Nonprofit and Voluntary Sector Quarterly”, no. 42, p. 942–962.

Urbanowska-Sojkin E. (2010), Informacyjne wspomaganie wyborów strategicznych przedsiębiorstw warunkach niepewności – antycypacja kryzysów, “Studia Prace Kolegium Zarządzania Finansów”, no. 98, SGH, p. 206–214.

Van den Brink M. (2012), Individual and Organizational Development Phases towards Sustainability, [in:] K. Zoeteman (ed.), Sustainable Development Drivers: The Role of Leadership in Government, Business and NGO Performance, Edward Elgar, Northamton, p. 114–144.

Visser W. (2011), The Age of Responsibility: CSR 2.0 and the New DNA of Business, John Wiley and Sons, Kindle edition.

Van den Brink M. (2012), Individual and Organizational Development Phases Towards Sustainability, [in:] K. Zoeteman (ed.), Sustainable Development Drivers: The Role of Leadership in Government, Business and NGO Performance, Edward Elgar, Northamton, p. 136.

Weisbrodt B.A. (1965), The Economics of Poverty: An American Paradox, Prentice Hall, p. 114–138.

Zoeteman K., 2012, Sustainable Development: Taking Responsibility for the Whole, [in:] K. Zoeteman (ed.), Sustainable Development Drivers: The Role of Leadership in Government, Business and NGO Performance, Edward Elgar, Northamton, p. 3–13.

Kwartalnik ukazuje się w sposób ciągły on-line.
Pierwotną wersją czasopisma jest wersja elektroniczna publikowana w internecie.