News Frames, Inter-Media Frame Transfer and The Financial Crisis

Thomas Bach,

Mathias Weber,

Oliver Quiring

Abstrakt

This paper examines the economic coverage of German newspapers at the onset of the financial crisis with the help of framing-theory. It has three basic objectives. The first, to identify the frames in the news coverage. The second: the documentation of these frames and their occurrence as well as their distribution in different media outlets. The third: the examination of inter-media influences, exerted by different media outlets upon each other. The authors introduce the concept of Inter-Media Frame Transfer and apply a multi-method-design composed of a qualitative and quantitative content analysis as well as an ARIMA-time-series analysis. Eight frames are identified. The representation of the crisis as a systemic threat can be seen as the dominant interpretation. Inter-media influences can explain some of the dynamics of media framing. Yet, media framing of the financial crisis appears to be mainly contingent on extra media influences.

Słowa kluczowe: framing theory, media frames, media influence, financial crisis, representation, Inter-Media Frame Transfer
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