Zastosowanie Animowanego Kwestionariusza Najbardziej – Najmniej Ważne do badania wartości w okresie późnego dzieciństwa

Dorota Makos,

Karolina Jóźwik,

Jan Cieciuch


Previous research on shaping the value structure in childhood was based on the classical model by Schwartz (1992) and was conducted by means of the ipsative picture method developed by Döring et al. (2010). The research presented in this article was built on the developmental interpretation of Schwartz’s theory, but used a new method: Animated Best-Worst Survey for Children (ABWS-C) developed by Collins and Lee and used by Collins (2013). This measurement instrument (1) contains indicators of values in the form of several-second animations that are chosen by children as most and least preferable; (2) is based on the refined value model proposed by Schwartz et al. (2012) and (3) overcomes the problems with ipsativity (which emerged in Döring et al.’s method, 2010) by applying the best-worst scaling approach. This article presents the results of a research study on value structure in a group of children aged from 7 to 11, obtained by using the Polish adaptation of the ABWS-C. It turned out that the values from both the classical and the refined catalog form a circular structure with four higher order values and that the order of all values is as predicted by the models (with some exceptions). Finally, the consequences of the research on value structure and the significance of the obtained results are discussed.

Słowa kluczowe: wartości, struktura wartości, średnie dzieciństwo, AWBS-C

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