Słowa kluczowe: conceptual integration, conceptual metaphor, image metaphor, mental image, verbo-pictorial metaphor, human linguistic capacity, language as social technology, instruction of imagination, Daniel Dor, Charles Taylor, Cognitive Linguistics, linguistic mentalism, figurative language, articulation, relevance, contextualization, polysemy, perspectivization, Modified Occam’s Razor, reflexivization, intersubjectification, reference point relationship, accessibility hierarchy, detransitivization, image schemas, multimodality, cartoons, creativity, cognitive linguistics, Left Dislocation, resumption, prototypes, radial categories