Słowa kluczowe: perceived market orientation, university., regional policy, new paradigm, stakeholders, instruments, coordination, analiza finansowa, benchmarking, struktury organizacyjne administracji publicznej, struktury informacyjne i podejmowanie decyzji, TEN-T, INEA, transport infrastructure, services of general economic interest, competition, public procurement, state aid, compensation, non-governmental organizations, road safety programmes, transport issues, regional administration, national administration., railways, regional development, infrastructure, creative capital, collaboration, local government, local development, Local Action Groups, the European Union, the partnership, public relations, army, public social partnership, socialy responsible corporation, NGO, sustainability, cross-sector relations, business-NGOs alliances.